Take Once – a pill for a “happy ever after”.
On the occasion of their 60th anniversary, an elderly couple was asked how they had managed to stay together for that long. “It’s simple, really.” – he said – “We are from a time where if something is broken, we fix it, not throw it away.”
If the story above didn’t move you, you’re a relic from the time of yore. Today, you’re better off buying a new printer than trying to fix the old one. And you have a new one. Have you ever waited 24 hours for an online order? Next year, drones will deliver it to you in 20 minutes! Faster and cheaper!
You met on Tinder and you’re chatting. How many dates do you need to end up in bed together? And then what, you’re gonna be a couple, meet a few times a week, move in together, get a mortgage and have a wedding? It’s a medieval model of a relationship! We weight loss pills, appetite suppressants, appetite stimulants; today’s painkillers are precise and faster than ever, so why hasn’t anyone got into fixing outdated interpersonal relationships?
Fortunately, there’s TAKE ONCE – a brand that understands the needs of the nanosecond generation. Take once from the shelf at a gas station, you’ll find it between the Mentos’ and cigarettes. If you have time, check out the leaflet. But you don’t, do you? So open the box, rip the packaging and… voilà!
In one of his interviews, Mark Zuckerberg said that he wore the same pants and shirt for work every day, to avoid any decision-making issues. He’s right! Such decisions can really slow down your everyday life. That’s why TAKE ONCE is serious about its promises – one size fits every finger. You won’t ever have to wonder if your other half prefers gold to silver. No more returns, fitting or visits to a jewelry store. TAKE ONCE is the new era of jewelry.
Praca powstała podczas warsztatów Fashion Jewellery z Anną Orską, Art and Fashion Forum, 2015.
The piece was created during Fashion Jewellery workshops with Anna Orska, Art and Fashion Forum, 2015.
